The book · 2026

The 70/20/10 Rule

Key Strategies in Business Landscape · by Myrna Aponte and Prashant Shah

Modern leaders are asked to manage their teams while absorbing a constant stream of new processes and technology. Written by two career supply chain operators, The 70/20/10 Rule offers a simple discipline for where leadership attention belongs, and invites readers to reflect on how they lead, decide and show up when it matters most.

5.0 on Amazon

Hardcover, paperback and Kindle · Dorrance Publishing · May 2026 · 78 pages

The framework

Where leadership attention belongs.

Sustainable success starts with people. Technology is an enabler that supports people and process; it does not replace them.

70

People

Developing capability, accountability and engagement, so teams can operate with clarity and confidence.

20

Process

Clear, well-designed processes that create consistency and reduce friction.

10

Technology

Tools that enable people and process, adopted deliberately rather than for their own sake.

True efficiency is not about squeezing more out of less, it is about creating a foundation where teams can operate with clarity, where decisions move faster, and where value compounds over time.
Prashant Shah
“The real measure of a leader’s impact is reflected in the confidence and emotional safety of the team.”
Myrna Aponte

Reader reviews

What readers are saying.

“Most organizations throw software at problems caused by weak accountability and broken workflows. Prashant Shah and Myrna Aponte dismantle that mistake. … This isn’t theory.”
Sanket N.★★★★★ Amazon review · August 2026
“What stood out to me was the message that leadership starts with taking ownership yourself before expecting it from your team. Simple, practical, and very relevant to today’s workplace.”
Bhairav D.★★★★★ Verified purchase · August 2026
“I highly recommend The 70/20/10 Rule to anyone looking to become a more intentional leader.”
Gina★★★★★ Amazon review · August 2026
Read all reviews on Amazon →

The authors

Two operators, one framework.

Prashant Shah

Global supply chain executive, U.S. Marine Corps veteran and Head of E-Commerce, North America at A.P. Moller – Maersk. He has led operations through hypergrowth, turnarounds and four acquisitions and exits across e-commerce, retail, healthcare and logistics.

About Prashant →

Myrna Aponte

Supply chain leader with more than 24 years of experience transforming how processes and teams deliver results, with deep expertise in leadership strategy, continuous improvement and data-driven operations.

Myrna on LinkedIn →

Book talks

Bring the 70/20/10 Rule to your team.

Keynotes, leadership offsites and book discussions, in person or virtual.